Refine Your Brand Messaging Fingerprint with Plain-Language Feedback

Your Brand Messaging Fingerprint now accepts plain-language feedback — so you can shape your brand’s voice without rewriting it from scratch.

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How to refine your Brand Messaging Fingerprint

On your Brand Messaging Fingerprint page, click the pencil icon next to your brand name. A suggestion modal opens — type what you’d like changed (up to 2,000 characters) and click Submit suggestion.

  • "Make the tone more confident"
  • "Lead with the outcome our customers care about most"
  • "Drop references to legacy product names"

Availability

This feature is available on the Agency plan.

BRAND-E reads your suggestion alongside your full brand context — including your Brand DNA — and drafts targeted revisions. Before anything saves, you’ll see a side-by-side diff — additions in green, removals in red. Apply the changes or discard them. Your original messaging stays untouched until you confirm.

A note on your data

Your brand messaging is never modified until you explicitly approve the suggested revisions.

Steps

  1. Go to Account → Brand Messaging Fingerprint
  2. Click the pencil icon next to your brand name. The suggestion modal opens.
  3. Describe the changes you want in plain language (up to 2,000 characters).

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  1. Click Submit suggestion. BRAND-E reviews your input against your Brand DNA and drafts revisions.
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  2. Review the side-by-side diff — additions appear in green, removals in red.
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  3. Click Apply changes to save, or Discard to keep your original messaging.

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